The introduction to social media platforms has revolutionized the way we communicate and exist within the online world. Although is no universal social media practice guideline, how you present yourself online should be a reflection of how you want to be perceived in real life. Just because it exists within the virtual realm, it doesn’t mean digital etiquette should be taken lackadaisically. The connotation that there’s no repercussions with what you do online cannot be more untrue. This is especially true for those using Facebook, Twitter, Linkedin and other social media platforms for professional use.
Keep in mind that everything posted onto the internet may stay online permanently. For example, Delaware governor Jack Markell accidentally tweets a racy photograph of a woman while publicizing a public education initiative. Although the photo was deleted, the tweet was screen captured and quickly circulated online. It is important to keep this in mind before finalizing any online postings.
Recent popular recording artist, Iggy Azelea has received controversial criticism for her use of offensive racial and homophobic slurs in her past tweets. “Iggy Azelea racist” is the second suggested search when you type her name in Google and numerous articles online delves into her digital past.
These two examples shows how you behave online may have immediate or eventual repercussions. Employers can easily search up an applicant’s social media to get a better idea of who they are and if they are suitable for a job. It is usually a good idea to leave out strong opinionated posts that may be inappropriate to maintain a professional online image.